As you’re probably well aware, we’re currently in the midst of a Rugby World Cup, which is being hosted right here in England. To launch what the third biggest sporting event in the world, the RFU (Rugby Football Union) last week hosted a party at London’s Dunbar Court attended by rugby legends like Jonny Wilkinson and Jason Leonard, as well as Prince Harry and Prime Minister David Cameron. Right there in the middle of proceedings was a specially commissioned series of Sarah Maycock’s beautiful illustrations.
Take a look at this video on YouTube:
Last year 3D illustrator Thomas Burden created a striking piece of work for Bulmers, depicting the words ‘Live Colourful’ at a festival in large block letters. Well those clever makers of tasty cider have only gone and made a real life-size version of the artwork, which was on show at various festivals throughout the UK.
On 29th July, Marks and Spencer launched a city wide campaign to encourage local communities to make a real difference. Bright (initiated by Bright Educational) took part in one of the twenty-four projects across London and teamed up with local school, Beyond Autism, to design and create a giant mural to brighten the school playground and raise awareness of the small but thriving organisation. 22 year old Bright Artist Lucy Fleming lead the creative team of volunteers and received a warm welcome from the school’s patrons, actors Prunella Scales and Timothy West.
For the launch of Jaguar’s new 4x4 F-PACE, FutureDeluxe were approached to create a series of CG art based graphic wraps to camouflage the car ahead of launch. Each of these wraps mimicked the extreme outdoor environments in which the car was tested around the world. Along with a unique bespoke wrap created for this years Tour De France Sky Racing Team. The new Jaguar F-PACE. Taking performance to the extreme.
Pete Harrison worked with Havas Worldwide Johannesburg to create this clever campaign for Mr Min. Pete illustrated three spray can shaped artworks, each revealing beautiful inner worlds, designed to show just how much Mr Min can clean. Pete used 3D techniques to create the incredibly detailed scenes.
The campaign aims to keep children safe on UK's beaches and comprises of a safety pack called 'Hold Tight, Hand Up!' and a music video to support the message. Targeted at the slightly older child who loves to bodyboard, the free pack is full of top tips for parents, a wave guide for children and animated stickers they can attach to bodyboards and beach bags. Duncan created the cool characters and all the art for the different goodies in the pack. The animation was also designed by Duncan; he then directed two 2D animators from Sun & Moon Studios in Bristol with Proximity providing the music and VFX. Watch the video here.
Tracie created a mysterious cityscape that integrates with the 3D watch display towers in the Ted Baker & Moore store on Commercial Street, London. The colours and lighting make it feel like a surreal night scene from a dark comic that fit with Ted Baker’s sharp style and fun approach to all their visuals.