Sew Sketchy is a New York fashionista with a really sassy attitude. She is an illustrated fashion influencer who loves anything to do with fashion, travel and luxury.
To celebrate Aurelia Lange’s lengthily collaboration with sustainable energy company Bulb, we chatted to her about the creative process behind animating Bulb’s energetic seasonal mailer headers and how they reflect the ‘go green’ attitude of Bulb and its users!
MBDesign approached Rachael from the US last year to ask for her assistance in developing a new look for the ‘home brand’ products for Natural Grocers. Rachael told us how excited she was to help create a new brand based on her charming Illustrations, “I was asked to create an animal character to compliment each product, as well as reflecting the natural and organic ethos of the brand. Character designing is a dream job of mine so I enjoy every moment of working on this!”
Rachael worked alongside the in house team at MBD to develop the brand’s look. “This involved a lot of experimentation, sketches and colour tests. Once we were happy, the rest fell into place quite easily.” Her deliciously cute Illustrations cover each item in the new product range, from silly squirrels spinning honey to fluffy polar bears chowing down on frozen mango chunks!
We have even more exciting news as Rachael let us know there should be even more as the brand grows “As the Natural Grocers brand products continue to expand, I look forward to sharing more fun characters with you.
Liz Kay is doing some lovely work for Britain Magazine
Mark Boardman was commissioned by The Economist to create these wonderfully vibrant illustrations for Marriot Hotel's Moment’s To Inspire supplement. Mark’s artworks cleverly combine moments of mindfulness with business travel themes in his ever popular illustration style.