Next time you order wine from Laithwaites check out the box packaging! This was briefed by Love Creative and carefully executed by the brilliant Mark Long.
This was a tricky brief, made look easy, in that the main branding running through the centre ended up being a table at a drinks party where the surrounding people were enjoying their purchased wine.
Each distinct scene was to be clear and visible but not one one thing taking the limelight. After a few sketched out iterations the final artwork was created and the box was printed.
All involved we're thoroughly happy with the result.
