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Rachel Winter brings Biogaran’s Campaign to Life

Rachel Winter brings Biogaran’s Campaign to Life (Advertising Campaigns, Illustration Ltd, illustrator)

Rachel Winter crafts an array of symbols and motifs for a vibrant campaign with the French pharmaceutical company, Biogaran.

 

Rachel Winter brings Biogaran’s Campaign to Life (Advertising Campaigns, Illustration Ltd, illustrator)

 

Biogaran, a French drug laboratory dedicated to improving health with innovative ideas and services, commissioned Rachel to bring their vision to life through vivid art and playful messages.

 

Rachel Winter brings Biogaran’s Campaign to Life (Advertising Campaigns, Illustration Ltd, illustrator)

 

Her creativity culminated in an animated advertisement and four striking posters, which are prominently displayed throughout Paris and across France.

 

Rachel Winter brings Biogaran’s Campaign to Life (Advertising Campaigns, Illustration Ltd, illustrator)

 

For the animation, Rachel illustrated each element in various positions before collaborating with Biogaran's talented team of animators to breathe life into her designs. To capture the essence of her work in the real world, she enlisted friends around Paris to photograph the posters in situ.

Rachel Winter brings Biogaran’s Campaign to Life (Advertising Campaigns, Illustration Ltd, illustrator)

 

WATCH the animation.

Rachel Winter is represented by IllustrationX

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