Mlle Belamour/Black Music Month with Hershey
Mlle Belamour creates new packaging for Hershey’s treats in celebration of Black Music Month.
In collaboration with The Gro Agency, Mlle Belamour was asked to work on new packaging for Hershey’s cookies 'n' creme and Kit Kat in support of The Beat of the Future - a campaign bringing together Hershey, Target and Memphis Music Initiative to elevate Black voices through music and art.
With the belief that 'Powerful Art Powers Communities', the limited-edition packaging comes with artwork designed by three creative women.
The designs are for sale in stores now, read more on the campaign here.