The SAA are very pleased to be supporting the World Illustration Awards by sponsoring The SAA Agents Award for New Talent.

Harry Malt + Serge Seidlitz / Ted Baker “Ted’s Drawing Room”

Harry Malt & Serge Seidlitz were asked to help celebrate the in-store launch of Ted Baker's SS12 campaign The Great Exhibitionist and his Private Views, with a host of other acclaimed illustrators to create a digital fashion portrait service called Ted's Drawing Room.

Harry & Serge were set up at Ted HQ by Guided Collective to receive images of customers & their Ted look that that had been taken using special Instagram booths located in Ted Baker stores. The photographs were automatically beamed straight into the artist's studio ­ Ted's Drawing Room for the boys and the others to recreate as an original artwork.

You can watch a short film on the days event here - http://www.youtube.com/watch?v=V86etLochUM

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