A New Vermouth
Go Suga's work with The Foundry and Martini & Rossi comes to life in their recent ad for Fiero.
Go Suga was asked to create three animated web banners for the Food & Wine website introducing Martini & Rossi's new vermouth. Appearing on a Native Tentpole interactive experience created by the client, the campaign aims to educate viewers about the new drink and its food pairings.
Go adds, "They wanted me to depict the Amalfi Coast in Italy so I did some research and gathered some information on the place such as food, traditions, things to do etc, all these elements were put into the illustration and animated."
Bringing the mystical, abstract and naïve to this project, we love the way his work stands out in the final piece.