The SAA are very pleased to be supporting the World Illustration Awards by sponsoring The SAA Agents Award for New Talent.

Lucy Rose updates Heron Valley’s titular Heron!

Lucy Rose has created an updated identity for Heron Valley; a Devon – based cider and juice producer, who also happen to be local to Lucy! The updated identity takes their majestic Heron icon and gives it a more artisanal, botanical feel.

The client and Lucy worked together to come up with a composition that could be complimented by Art Deco/ botanical borders, “this was a relatively fast process as I think the client and I had the same ideas in mind.” Opting for a vintage colour palette (a perfect match for Lucy), the final design soars with subtle sophistication but remains grounded with earthy warm tones.

“This project has been so great to work on and I enjoyed every bit of it. For a while I have wanted to work on some more packaging- based briefs and so when this job came up, I was thrilled to get another opportunity to. I think also the company being local to me and so friendly has just made the whole process even more special.”

Lucy Rose is represented by The Artworks

Handsome Frank branding & stationery

We’ve been working on our new stationery here at HF towers, something that’s always a tricky thing to do – stock samples, pantone chips, brand identity. It’s a dizzying task. It all began with some clever illustrated portraits of HF staff Tom, Jon and Stuart, created by Jean Jullien. These were then handed over to master-of-design George Bradshaw, who worked them into business card designs, which utilises the Circular typeface by Lineto. GF Smith Colorplan Cool Grey was the stock of choice, which was printed by the good folk at Darwin Press. Patrick Bateman eat your heart out.

hf4     HF 1

 HF 2     HF3

Jean Jullien is represented by Handsome Frank

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