July 6, 2012
La Boca have been working closely with More Creative on their new creative direction for Russia's no 1 selling vodka Green Mark. La Boca were asked to create a design that communicated the brand's authentic Russian credentials and heritage with a modern twist taking cues from an artistic movement, constructivism, which originated in Russia in the early 1920s.
In this same period, the Russian Government appointed an agency called Glavspirttrest to regulate vodka production in Russia and award only the finest vodkas the coveted Green Mark seal of approval.
La Boca is represented by Debut Art